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# Topical Authority Planner
- URL: https://buildwire.ai/claude-skills/topical-authority-planner/
- Published: 2026-08-29T08:31:05.000Z
- Updated: 2026-09-04T05:01:26.000Z
- Description: Turn a seed topic into a reviewed map of pillar pages, supporting topics, content gaps, internal links, and a phased publishing order.
- Author: BuildWire AI
- Tags: SEO, #buildwire-claude-resource, #buildwire-skill

Free Claude Skill

# Topical Authority Planner

Turn a seed topic into a reviewed map of pillar pages, supporting topics, content gaps, internal links, and a phased publishing order.

[Download Skill \->](https://buildwire.ai/assets/resources/claude-skills/topical-authority-planner.skill)[Browse all Skills](https://buildwire.ai/claude-skills/)

## What this Skill helps with

Topical Authority Planner turns a seed topic into a structured content map. It proposes pillar pages, supporting topics, subtopics, internal-link relationships, and content gaps so a team can decide what to create, combine, or leave out.

## Who this Skill is for

It is useful for content leads, SEO teams, publishers, and founders planning a topic area across several months. It can also review an existing library when URLs and performance data are supplied.

## What you provide

- The seed topic and business goal
- Audience, market, and level of knowledge
- Existing pages, categories, and ranking queries
- Competitor or SERP notes when available
- Product relevance and conversion priorities
- Publishing capacity and review constraints

## What it produces

- A decomposed topic map
- Proposed pillar and supporting pages
- Questions and subtopics grouped by audience need
- Internal-link relationships between pages
- Gaps, overlaps, and existing pages that may need revision
- A phased publishing order

## How the Skill works

The workflow separates the seed topic into major user needs, then maps broad subjects to pillar pages and narrower tasks to supporting pages. It checks the proposed map against existing content, assigns link relationships, and places commercially relevant pages without turning the plan into a list of near-duplicate keywords.

## Installation and first use

1. Download and add the Skill to Claude.
2. State one seed topic, audience, and business goal.
3. Attach the existing content inventory when one exists.
4. Ask for the topic decomposition before the page plan.
5. Review the plan against current search results and available expertise.

## Example workflow and expected output

Use "server-side tracking for ecommerce" as the seed topic and provide six existing articles. The expected output is a pillar recommendation, supporting guides grouped by user need, internal links, content gaps, and a phased order. Existing pages should be reused when they already answer a proposed topic.

## Limits and review guidance

Publishing more pages does not by itself create authority. The plan still needs original experience, accurate sources, useful examples, and maintenance. Remove topics that are outside the business's expertise or have no clear audience need. Check overlap with current pages before approving new URLs.

## Frequently asked questions

### Does each subtopic require its own page?

No. Closely related questions may belong in one strong page when they serve the same intent.

### Can it review an existing content library?

Yes. Provide URLs, titles, target queries, and performance data so proposed topics can be matched to current pages.

### How should I choose the first pages to publish?

Start with topics that match audience demand, business relevance, available expertise, and clear relationships to existing pages.

## Included in these packages

[**SEO Skills Pack**Download 26 Claude workflows for search research, content planning, technical checks, local search, ecommerce, international SEO, links, reporting, AEO, and GEO.](https://buildwire.ai/claude-skills/seo-skills-pack/)

## Related Skills

[**Keyword Clustering Intent Mapper**Group keywords into topic clusters and map each cluster to search intent, funnel stage, page type, and content opportunity.](https://buildwire.ai/claude-skills/keyword-clustering-intent-mapper/)[**Internal Linking Strategist**Review a site inventory for orphan and under-linked pages, map page relationships, and propose anchors and insertion locations for editorial review.](https://buildwire.ai/claude-skills/internal-linking-strategist/)[**SEO Content Brief Generator**Turn a target query, audience, intent, SERP evidence, and business goal into a structured SEO content brief for editorial review.](https://buildwire.ai/claude-skills/content-brief-generator/)

**Published by BuildWire AI.** Reviewed on 2026-08-28.