Content Writer's Claude Skills AI Suite

12

Claude Skills

60%

Time Saved on Research

10 min

From Idea to Brief

Find the skill you need from the table of contents below.

Copy the example prompt and replace the [bracketed] placeholders with your real content.

Paste into Claude with your skill active and iterate from the first response.

SKILL NAME

WHAT IS IT?

Headline Optimizer ✍️

Stop guessing. Start clicking.

Content Brief Generator 📋

From topic to full brief in 2 minutes.

Social Media Post Generator 📱

One article. Eight platform-ready posts.

Content Engagement Analyzer 📊

Find out what your audience actually loves.

Content Calendar Planner 📅

Your full month planned in one session.

Brand Voice Enforcer 🎙️

Sound like yourself at any speed.

Content Repurposing Engine ♻️

Write once. Distribute everywhere.

SEO Keyword Optimization 🔍

Find the right words before you write.

SERP Feature Optimizer ⭐

Structure your content to win the top spot.

SEO Content Brief Generator 📝

Ranking-ready briefs before you write a word.

Content Cannibalization Detector 🔄

Stop your content competing against itself.

Topical Authority Planner 🏆

Own your niche in search.

WHAT IT DOES

Tests your headlines against proven copywriting frameworks (4U, power words, curiosity gaps) to maximise click-through rates and audience resonance.

Optimize this headline for a blog post about [topic]: "[Your draft headline]"

Apply the 4U formula (Urgent, Unique, Useful, Ultra-specific). Give me 5 headline variations, each with a short note explaining which psychological trigger it uses.

WHAT IT DOES

Turns a keyword or topic idea into a fully structured content brief — complete with search intent, audience profile, H2/H3 outline, and internal linking suggestions.

Create a comprehensive content brief for a [word count]-word article targeting the keyword "[your keyword]".

Include: target audience, search intent, recommended H2 and H3 structure, 5 key points to cover, questions the reader needs answered, and 3 internal linking opportunities.

WHAT IT DOES

Adapts long-form content into platform-optimised social posts for LinkedIn, X (Twitter), Instagram, and Facebook — each matching the platform's tone, format, and character limits.

Take this blog post excerpt and generate platform-ready posts:

[Paste your excerpt here]

Generate: 1 LinkedIn post (professional, 150-200 words), 3 tweets (under 280 chars each, hook-driven), 1 Instagram caption (conversational, hashtag-ready), and 1 Facebook post (community-focused, 100 words).

WHAT IT DOES

Analyses your past content performance data to surface patterns — which formats, topics, lengths, and posting times consistently drive the highest engagement.

Here are my last 10 LinkedIn posts with engagement data:

[Paste post titles/excerpts + likes/comments/shares for each]

Analyze the patterns. Which content formats, topics, post lengths, and structures are driving the most engagement? Give me 5 specific, actionable recommendations for my next 30 days of content.

WHAT IT DOES

Builds a strategic 30-day content calendar organised around core themes, audience journey stages, and channel mix — so you never face a blank page again.

Build a 30-day content calendar for [brand/niche] targeting [audience].

Organise around 3 core content pillars: [Pillar 1], [Pillar 2], [Pillar 3]. Include: blog post topics, LinkedIn post ideas, newsletter themes, and 2 lead magnet promotion slots. Format as a week-by-week table.

WHAT IT DOES

Reviews and rewrites content to match your documented brand voice, tone guidelines, and messaging pillars — even when you're writing at volume or delegating to others.

Here is my brand voice guide:

[Paste your brand voice document or key descriptors — e.g., "confident but not arrogant, educational, uses analogies, avoids corporate jargon"]

Review this piece of content: [paste content]

Highlight any sections that drift from my brand voice and rewrite them to align. Explain each change briefly.

WHAT IT DOES

Takes a single piece of long-form content and transforms it into multiple formats — LinkedIn carousels, email newsletters, Twitter threads, YouTube scripts, and more.

Repurpose this [blog post / podcast transcript / newsletter]: 

[Paste your content here]

Create: 1 LinkedIn carousel outline (8 slides, hook + key point per slide), 1 email newsletter (400 words), 3 tweet thread starters, 5 standalone Instagram captions, and 1 YouTube short script (60 seconds).

WHAT IT DOES

Identifies primary, secondary, and LSI keywords for your topic — then guides you on natural placement across title tags, H2s, body copy, and meta descriptions.

My blog post is about [topic] and I want to rank for the primary keyword "[keyword]".

Suggest: 8-10 semantic LSI keywords to naturally weave in, placement recommendations (title, H2s, intro, body), a meta description under 160 characters, and a title tag under 60 characters.

WHAT IT DOES

Restructures your content to maximise the chance of winning featured snippets, "People Also Ask" boxes, and other SERP features for your target keyword.

Here is my draft blog post targeting the keyword "[keyword]":

[Paste your draft]

Restructure it to maximise my chances of winning a featured snippet and appearing in "People Also Ask" boxes. Show me exactly what to change: which sections to rewrite as concise definitions, which questions to add as H3s, and what list or table structures to include.

WHAT IT DOES

Creates a fully optimised SEO content brief based on competitor analysis, search intent, and SERP gaps — so every article starts with a clear path to ranking.

Create a ranking-ready SEO content brief for the keyword "[keyword]" (search volume approx. [X]/month, difficulty [score]).

Include: confirmed search intent, recommended article format, word count range, H2 and H3 structure, 5 questions the article must answer, 3 competitor content gaps to exploit, and CTA recommendation.

WHAT IT DOES

Identifies where multiple pages on your site are targeting the same or overlapping keywords — and recommends whether to consolidate, redirect, differentiate, or retire each page.

Here are [X] URLs from my website with their target keywords and approximate rankings:

[Paste list: URL | Target Keyword | Current Ranking]

Identify which pages are cannibalizing each other. For each conflict, recommend: consolidate (merge into one page), redirect (301 one to the other), differentiate (adjust targeting), or retire (remove). Explain each recommendation in one sentence.

WHAT IT DOES

Maps out a complete topical authority content strategy — identifying pillar pages, cluster articles, and supporting content needed to dominate a subject area in search.

I want to build topical authority on [topic/niche] for [target audience].

Create a content map with: 1 core pillar page topic, 5 subtopic cluster articles, 10 supporting long-tail articles, and 3 comparison or listicle posts. For each, include the suggested title, target keyword, and content type (how-to, definition, comparison, etc.). Present as a structured table.