Author
Rananjay Raj
Clay
Clay Workflows With Claude: 5 GTM Blueprints for Small Revenue Teams
Five Clay Workflow blueprints for small revenue teams, with build prompts, approval points, and governance checks.
Google Tag Manager
How to Connect Google Tag Manager to Claude (2026 Guide)
Connect Google Tag Manager to Claude through MCP, compare the available server options, and separate read-only auditing from workspace changes and publishing.
Weekly Marketing Report Template: From Dashboard to Decision
A weekly marketing report should do more than describe last week. Use this copyable template to reconcile channel data, flag bad inputs, and turn the numbers into one approved next action.
Claude
Claude Chat vs Cowork vs Code: The Complete Setup Guide
Anthropic ships three different Claude products. Most people only use one of them, and it is usually the wrong one for the job. Here is what each does, how to decide in about five seconds, and the context files we actually run at BuildWire AI.
Claude Code
Claude Code Installation and Setup: CLAUDE.md, Skills, and Subagents
Install Claude Code, confirm which account is paying for usage, start from the right directory, and give every session a useful CLAUDE.md. This guide covers the first run, the project file, Skills, subagents, hooks, and MCP.
Claude Cowork
How to Use Claude Cowork: Setup, Skills, and Scheduled Tasks
Claude Cowork works directly with folders, documents, spreadsheets, decks, and PDFs. This guide covers plan access, Mac and Windows support, folder setup, Skills, and the limit that matters for scheduled tasks.
Claude Projects
Claude Projects Setup: Memory, Knowledge, and Custom Instructions
A blank Claude chat starts with almost none of your context. A Project gives recurring work its own knowledge, instructions, history, and Memory. Here is the five-step setup and the instructions block we paste into every new Project.
competitive intelligence
6 Competitive Intelligence Tools for Marketers: A Weekly Research Stack That Replaces the Board-Meeting Sprint
Most marketing teams run competitive research 2-4 times a year. Here's a 6-skill AI stack that runs it weekly - ads, personas, trends, pricing, validation, and more.
The Backlink Gap Play: Find Every Link Your Competitors Have and You Don't
A backlink gap analysis finds the websites that link to your competitors but not to you. Those domains already link to sites in your space, which makes them the warmest link targets you have. Below is the exact process I use to run one in about 45 minutes with Claude