Topic
ai agents
claude skills
Too Many Claude Skills Installed? Make Sure the Right One Still Runs
Claude Code drops Skill descriptions once the listing passes 1% of the context window. We installed all five BuildWire packs, measured the cut, and wrote the five-step shelf that keeps the right Skill firing.
Claude Code
Claude Haiku 5.5 for Marketing Agents: Cut Claude Code Costs by Routing Subagents
Claude Code subagents normally inherit the parent model when no override is set. Pin narrow marketing jobs to Claude Haiku 5.5, keep prompts below the 100,000-token price step, and compare cost per accepted output.
claude skills
How to Vet Claude Skills From a Marketplace: The 30-Minute GTM Intake Test
Clay's Skills Marketplace puts GTM plays one install away. Before one touches your account list, run a 30-minute intake test: read the files, map the credit meters, fill the judgment slots, and test on five known accounts.
ai agents
Claude Marketing Skills With Live Data: Connect MCP to Google Ads, Search Console and GA4
Connect read-only MCP for Google Ads, Search Console and GA4 to your Claude marketing Skills, check one number by hand, and keep a person on every change.
ai agents
How to Set Up the Claude Marketing Plugin for B2B Marketing
Six steps to add your ICP, approved brand files, connector permissions, and a repeatable brief to Anthropic’s marketing plugin.
ai agents
Negative ICP for AI SDR Agents: Write the No List Before Lead Scoring
A four-step workflow for building evidence-based exclusions, checking eligibility before scoring, and routing uncertain accounts to human review.
ai agents
Brand DNA for AI Marketing Agents: Extract, Lock, Inject
A brand PDF cannot steer ten AI agents. Here is the four-step loop we use: extract Brand DNA, approve it, load it into drafting tools, and check each draft.
Clay
Clay Workflows With Claude: 5 GTM Blueprints for Small Revenue Teams
Five Clay Workflow blueprints for small revenue teams, with build prompts, approval points, and governance checks.
Google Ads
How to Connect Claude to Google Ads and Run a Full Account Audit in One Command
Connect Claude to Google Ads using the official MCP server, then run one Claude Skill for a full audit: performance diagnostic, search terms, negative keywords, ad copy, and Performance Max wastage. No CSV exports.